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Handbuch Mobile-Commerce: Technische Grundlagen, Marktchancen und Einsatzmöglichkeiten ( [Hardcover]

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Item description for Handbuch Mobile-Commerce: Technische Grundlagen, Marktchancen und Einsatzmöglichkeiten ( by Walter Gora...

Durch die Untersttzung mobiler Nutzer erhlt die Virtualisierung der Mrkte einen weiteren Anschub. Mobilitt und E-Commerce/E-Business verschmelzen zu M-Commerce, d.h. Dienste werden rund um die Uhr und an nahezu jedem Standort nutzbar. Die Autoren gehen sowohl auf die Geschftsmodelle, als auch auf die technischen Grundlagen und Szenarien fr M-Commerce ein. Weiterhin werden Einsatzmglichkeiten aufgezeigt, die aus heutiger Sicht den Einstieg in die mobile Wirtschaftswelt ermglichen und untersttzen. Viele dieser Anwendungen werden erst in den nchsten Jahren "erfunden" oder "gefunden", doch hilft das Buch sich im M-Commerce nicht nur zurechtzufinden, sondern die Marktchancen auch aktiv zu nutzen. Dies ist eine zwingende Voraussetzung fr alle, die sowohl in der Phase der Euphorie als auch in der eingetretenen allgemeinen Ernchterung einen klaren Kopf bewahren wollen.

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Item Specifications...

Pages   502
Est. Packaging Dimensions:   Length: 9.53" Width: 6.57" Height: 1.34"
Weight:   2 lbs.
Binding  Hardcover
Release Date   Dec 4, 2001
Publisher   Springer
ISBN  354042699X  
ISBN13  9783540426998  

Availability  88 units.
Availability accurate as of May 28, 2017 10:20.
Usually ships within one to two business days from La Vergne, TN.
Orders shipping to an address other than a confirmed Credit Card / Paypal Billing address may incur and additional processing delay.

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Product Categories

1Books > Foreign Language Books > German > All German Books
2Books > Foreign Language Books > German > Nonfiction
3Books > Foreign Language Books > German > Professional & Technical
4Books > Subjects > Business & Investing > Management & Leadership > Management
5Books > Subjects > Business & Investing > Management & Leadership > Systems & Planning
6Books > Subjects > Computers & Internet > Digital Business & Culture > Manager's Guides to Computing
7Books > Subjects > Computers & Internet > General

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