Item description for Intellectual Property & Entrepreneurship: Creating Wealth in an Intellectual Value Chain by Ulf Petrusson...
Creating Wealth in an Intellectual Value Chain presents a new interdisciplinary operational theory of how intellectual property forms the core of value creation in modern business. This book moves beyond the existing pragmatic solutions for conducting business in the emerging knowledge economy, by laying the theoretical foundation for building sustainable business models, moving firms from a material value chain focus to one centered around an intellectual value chain, coined by the author as the Intellectual Value Star.
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Studio: Center for Intellectual Property Studies
Est. Packaging Dimensions: Length: 9.45" Width: 6.38" Height: 0.79" Weight: 1.06 lbs.
Release Date Feb 28, 2005
Publisher Center for Intellectual Property Studies
ISBN 9197543101 ISBN13 9789197543101