Item description for Networking With Millionaires by Thomas J. Stanley...
Overview Reveals how to attract affluent business owners as clients, access the top business owners in one's community, and find the commercial organizations that can assist sales professionals in setting up an influential network.
Publishers Description In The Millionaire Next Door, Tom Stanely identified the millionaires around you. In the Millionaire Mind, he told you how they think. Now, he tells you how to get their business.
NETWORKING WITH MILLIONAIRES
The affluent market segment is growing seven times faster than the household population in this country. Dollar for dollar the most productive way to penitrate the affluent market is to network with its members, their advisors, and the key members of their important affinity groups
DR. STANLEY IMPARTS HIS EXTENSIVE KNOWLEDGE BY EXAMPLE:
Learn how to attract hundreds of affluent business owners as clients and never make a sales call
Learn how top producing marketers generate business by employing eight key networking themes.
Learn how to personaly access the top business owners in your community.
Networking is the essence of high performance marketing. It is professional selling at its highest form. Networking is about influencing the influential.
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Dr. Thomas J. Stanley began studying the affluent in 1973. His coauthored best-selling book, The Millionaire Next Door, released in 1996, has sold 2,000,000 copies. Thomas followed his first book with Marketing to the Affluent, ranked among the ten outstanding business books by the editors of Best of Business Quarterly. In 1999, he published The Millionaire Mind, which explored America's financial elite and how they became so. The Millionaire Mind has sold 750,000 copies. The author lives in Atlanta, holds a doctorate of business administration from the University of Georgia in Athens and was formerly a professor of marketing at Georgia State University.