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How Did You Do It, Truett?: A Recipe for Success [Hardcover]

By S. Truett Cathy (Author)
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Item Number 96857  
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Item description for How Did You Do It, Truett?: A Recipe for Success by S. Truett Cathy...

How does a man working behind the counter of a mom-and-pop diner for 21 years turn a good idea into a restaurant chain with $2 billion in annual sales? The founder and CEO of Chick-fil-A, offers countless nuggets of wisdom in this work.

Publishers Description
How does a man working behind the counter of a mom-and-pop diner for twenty-one years turn a good idea into a restaurant chain worth $2 billion annual sales? S. Truett Cathy, founder and CEO of Chick-fil-A, shares the answers in "How Did You Do It, Truett?" The inventor of the chicken sandwich and the founder of Chick-fil-A, Truett Cathy pioneered quick-service food in shopping malls, and is now one of America's most respected and successful businessmen. His restaurants, which are always closed on Sunday, achieve higher sales per unit than others that remain open seven days a week. Forty years after opening the first Chick-fil-A restaurant, the chain now has more than 1,300 units in thirty-eight states. "How Did You Do It, Truett?" offers countless nuggets of wisdom. The 86-year-old chief executive officer's keen business sense, his commitment to his principles, and his desire to keep the business simple pours off of every page.

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Item Specifications...

Studio: Looking Glass Press
Pages   95
Est. Packaging Dimensions:   Length: 8.72" Width: 6.34" Height: 0.56"
Weight:   0.55 lbs.
Binding  Hardcover
Release Date   Nov 16, 2007
Publisher   Looking Glass Press
ISBN  1929619332  
ISBN13  9781929619337  

Availability  0 units.

More About S. Truett Cathy

Register your artisan biography and upload your photo! S. Truett Cathy is the founder and chairman of Chic-fil-A(R), a successful chain of quick service restaurants with more than 1400 locations. He is also the founder of the WinShape Centre Scholarship Program.
S. Truett Cathy es el fundador y presidente de Chick-fil-A, una cadena nacional de restaurantes de comida rapida que ofrece platos preparados con pollo; es tambien de la fundacion WinShape Centre Foundation, una organizacion de caridad al servico de los jovenes. Es autor de Eat More Chikin: Inspire More People (coman mas pollo: inspiren a mas personas).

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Product Categories

1Books > Subjects > Biographies & Memoirs > General
2Books > Subjects > Biographies & Memoirs > Memoirs
3Books > Subjects > Biographies & Memoirs > Professionals & Academics > Captains of Industry
4Books > Subjects > Business & Investing > General
5Books > Subjects > Business & Investing > Management & Leadership > Decision-Making & Problem Solving
6Books > Subjects > Business & Investing > Management & Leadership > Motivational
7Books > Subjects > Business & Investing > Reference > Etiquette

Reviews - What do customers think about How Did You Do It, Truett??

great read  Apr 9, 2008
Wonderful book about a wonderful man and company! Very practical and understanding, anyone in business would do well to read this book!

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