Item description for Experimental Formats & Packaging by Roger Fawcett-Tang & Daniel Mason...
New Mini Format!
Experimental Formats & Packaging examines exciting design problems, such as how to make a book that does not look like a book, and how to create packaging that can be taken into new design dimensions while still fulfilling its essential, functional role. While both formats and packaging are notoriously difficult areas in which to be innovative and revolutionary, the authors have brought together examples that combine awareness of process and materials and creativity without compromising other methods of communication. Over 100 illustrated case studies reveal the ideas and philosophies behind each project, while an extensive directory of materials and processes, plus a range of basic box templates, provides an invaluable grounding to encourage a more experimental approach to design.Experimental Formats and Packaging combines the content of two highly successful titles in one great value book.
**North American Rights Only**
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Est. Packaging Dimensions: Length: 1" Width: 6.5" Height: 8" Weight: 1.85 lbs.
Release Date Oct 1, 2007
ISBN 2940361894 ISBN13 9782940361892 UPC 080665618925
Availability 0 units.
More About Roger Fawcett-Tang & Daniel Mason
Roger Fawcett-Tang is a graphic designer and founder of internationally renowned Struktur Design. He has written/designed many books for RotoVision, including "Mapping" and the highly successful "Experimental Formats".