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La cultura Wal-Mart (The Wal-Mart Decade) (Spanish Edition) [Paperback]

By Robert Slater (Author)
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Item description for La cultura Wal-Mart (The Wal-Mart Decade) (Spanish Edition) by Robert Slater...

Over the past ten years, since the death of the legendary Sam Walton, Wal-Mart has passed two challenges with flying colors: leadership transitions and rapid growth. Sam Walton's successors have taken the company into far-flung new markets and new directions yet without losing their down-to-earth retailing culture. Slater was granted unprecedented access to the company; he takes readers deep into where the big decisions are made about strategy and operations as he weaves a fascinating story about the many challenges of the past decade.

Description in Spanish: La historia de una nueva generacin de lderes que convirti el legado de Sam Walton en la compaa # 1 del mundo

En 1992, las tiendas Wal-Mart eran ya el canal de venta al menudeo ms importante de Estados Unidos, con operaciones que superaban los 43 mil millones de dlares cuando Sam Walton, el legendario fundador de la cadena, falleci. En 2002, por primera vez, Wal-Mart se convirti en la compaa nmero uno en la lista de las 500 ms importantes del mundo, segn la revista Fortune. Hasta ahora, ningn libro ha explicado los logros en el liderazgo de la era post-Walton: el hipercrecimiento, el extraordinario modelo de precios bajos y el trabajo en equipo que permiti a Wal-Mart obtener mayores rditos por dlar invertido que cualquier otra empresa en la historia. Robert Slater, en este libro, hace un recuento minucioso de esta historia empresarial de proporciones picas. Cmo es que un equipo de lderes relativamente desconocidos llev el legado de Sam Walton hasta la cumbre en el mundo de los negocios? Cmo lograron convertir la dcada pasada en la dcada, la era de Wal-Mart? Esta obra da respuesta a stas y muchas otras interrogantes, indispensables para comprender el fenmeno Wal-Mart.

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Item Specifications...

Studio: Aguilar
Pages   304
Est. Packaging Dimensions:   Length: 9.08" Width: 5.96" Height: 0.81"
Weight:   0.82 lbs.
Binding  Softcover
Publisher   Aguilar
ISBN  9681913264  
ISBN13  9789681913267  

Availability  0 units.

More About Robert Slater

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Robert Slater is the author of a number of bestselling business books, including four books on Jack Welch. A veteran journalist with more than 25 years of experience with Time, Newsweek, and UPI, Slater is widely regarded as one of the world's foremost authorities on General Electric and Jack Welch.

Robert Slater was born in 1943.

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