Newsletter   Secure Checkout   View Cart (0 items)  
Search:    Welcome Guest! Save up to 30-40% on most items with our awesome everyday discounts!

Multichannel-Marketing-Handbuch ( [Hardcover]

Our Price $ 84.59  
Retail Value $ 89.99  
You Save $ 5.40  
Item Number 230071  
Buy New $84.59
Available on the Internet only.

Item description for Multichannel-Marketing-Handbuch ( by Oliver Merx...

Multichannel steht fr die Integration unterschiedlicher Medien wie Print, TV, Online, PDA, WAP, SMS u.. Der gleiche Content wird so in verschiedenen Lebenssituationen gleichermaen erreichbar gemacht: In Autos werden mobile Dienste verfgbar sein. Zuhause knnen die gleichen Dienste ber das Internet abgerufen werden. Genutzt werden Multichannel-Strategien von Medienunternehmen wie Rundfunk- und Fernsehsendern, Verlagen sowie von Handels- und Reiseunternehmen, also quer ber alle Branchen hinweg. Das Buch stellt bereits realisierte Multichannel-Projekte dar, darber hinaus gibt es Einblick in die Strategien von Unternehmen, die Multichannel-Strategien umsetzen wollen. In diesem Werk werden unterschiedliche Aspekte des Themas sowohl thematisch gegliedert (Strategie, Projekte, Technik, Content etc.) als auch von den verschiedensten Spezialisten fhrender Unternehmen praxisgerecht dargestellt.

Promise Angels is dedicated to bringing you great books at great prices. Whether you read for entertainment, to learn, or for literacy - you will find what you want at!

Item Specifications...

Pages   358
Est. Packaging Dimensions:   Length: 9.61" Width: 6.38" Height: 1.06"
Weight:   1.52 lbs.
Binding  Hardcover
Release Date   Oct 27, 2003
Publisher   Springer
ISBN  3540430989  
ISBN13  9783540430988  

Availability  73 units.
Availability accurate as of May 24, 2017 02:12.
Usually ships within one to two business days from La Vergne, TN.
Orders shipping to an address other than a confirmed Credit Card / Paypal Billing address may incur and additional processing delay.

More About Oliver Merx

Register your artisan biography and upload your photo! Are You The Artisan or Author behind this product?
Improve our customers experience by registering for an Artisan Biography Center Homepage.

Product Categories

1Books > Foreign Language Books > German > All German Books
2Books > Foreign Language Books > German > Nonfiction
3Books > Foreign Language Books > German > Professional & Technical
4Books > Subjects > Business & Investing > Marketing & Sales > Marketing > General
5Books > Subjects > Computers & Internet > Digital Business & Culture > Web Marketing
6Books > Subjects > Computers & Internet > General

Reviews - What do customers think about Multichannel-Marketing-Handbuch (

Be the first to write a review about Multichannel-Marketing-Handbuch (

Ask A Question or Provide Feedback regarding Multichannel-Marketing-Handbuch (

Item Feedback and Product Questions
For immediate assistance call 888.395.0572 during the hours of 10am thru 8pm EST Monday thru Friday and a customer care representative will be happy to help you!

Help us continuously improve our service by reporting your feedback or questions below:

I have a question regarding this product
The information above is incorrect or conflicting
The page has misspellings or incorrect grammar
The page did not load correctly in my browser or created an error.

Email Address:
Anti Spam Question. To combat spammers we require that you answer a simple question.
What color is the sky?
Leave This Blank :
Do Not Change This Text :

Add This Product Widget To Your Website

Looking to add this information to your own website? Then use our Product Widget to allow you to display product information in a frame that is 120 pixels wide by 240 pixels high.

    Copy and paste the following HTML into your website and enjoy!

Order toll-free weekdays 10am thru 10pm EST by phone: 1-888-395-0572 (Lines are closed on holidays & weekends.)
Customer Service | My Account | Track My Orders | Return Policy | Request Free Catalog | Email Newsletter

Gift Certificates
RSS Feeds
About Us
Contact Us
Terms Of Use
Privacy Policy