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Las Tecnologias De La Informacion/does It Matter? [Paperback]

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Item description for Las Tecnologias De La Informacion/does It Matter? by Nicholas Carr...

Compaas de todo el mundo han gastado enormes sumas en las tecnologas de la informacin y la comunicacin o TIC, y sin embargo no han logrado ninguna ventaja competitiva tangible. Por qu? En 2003, Nicholas G. Carr lanz una autntica carga de profundidad contra la idea establecida de que las TIC son esenciales para el xito, en un artculo que provoc una conmocin en la comunidad empresarial y que ahora profundiza en este provocador libro. Su teora, sencilla y clara, surge de una aparente paradoja: las TIC son cada vez menos importantes, a medida que se hacen ms poderosas y ah est la clave se extienden ms y se convierten en una tecnologa al alcance de todos. A travs de ejemplos, el autor nos muestra cmo las innovaciones en hardware y software pasan a formar parte rpidamente de la infraestructura comn compartida por todos, lo que neutraliza su valor como ventaja competitiva. Un fenmeno similar, asegura el autor, al que sucedi con tecnologas anteriores como la electricidad o la infraestructura ferroviaria. Un libro esencial que ofrece una perspectiva coherente, que le ayudar a extraer el valor real de las enormes inversiones que exigen las tecnologas de la informacin. Una nueva y revolucionaria teora sobre el fenmeno empresarial ms importante de nuestro tiempo, con la que Carr ha marcado un verdadero punto de inflexin en el debate sobre el futuro de las TIC.

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Item Specifications...

Pages   208
Est. Packaging Dimensions:   Length: 8.2" Width: 5.1" Height: 0.8"
Weight:   0.45 lbs.
Binding  Softcover
Release Date   Feb 5, 2005
Publisher   Empresa Activa
ISBN  8495787695  
ISBN13  9788495787699  

Availability  0 units.

More About Nicholas Carr

Register your artisan biography and upload your photo! Nicholas Carr is the best-selling author of The Glass Cage, The Shallows, a Pulitzer Prize finalist, The Big Switch, and Does IT Matter? His articles and essays have appeared in The Atlantic, the New York Times, the Wall Street Journal, Wired, and The New Republic. He has been writer-in-residence at the University of California, Berkeley, and an executive editor of the Harvard Business Review. He lives in Colorado.

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Product Categories

1Books > Subjects > Business & Investing > Management & Leadership > Management
2Books > Subjects > Professional & Technical > Engineering > Reference
3Books > Subjects > Science > Reference > Engineering

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