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The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It [Paperback]

By Michael E. Gerber (Author)
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Item Number 128297  
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Item description for The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It by Michael E. Gerber...

The totally revised edition of a groundbreaking bestseller, first published in 1986, provides information and guidance in starting and maintaining a small business or franchise in the 1990s. By the author of Power Point. Original. $40,000 ad/promo. Tour.

Publishers Description

E-Myth \ 'e-, 'mith\ n 1: the entrepreneurial myth: the myth that most people who start small businesses are entrepreneurs 2: the fatal assumption that an individual who understands the technical work of a business can successfully run a business that does that technical work

Voted #1 business book by Inc. 500 CEOs.

An instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business.

Gerber walks you through the steps in the life of a business--from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed--and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business.

The E-Myth Revisited will help you grow your business in a productive, assured way.

Citations And Professional Reviews
The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It by Michael E. Gerber has been reviewed by professional book reviewers and journalists at the following establishments -

  • Christian Retailing - 07/01/2012 page 10

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Item Specifications...

Studio: HarperCollins
Pages   270
Est. Packaging Dimensions:   Length: 8.03" Width: 5.43" Height: 0.69"
Weight:   0.45 lbs.
Binding  Softcover
Release Date   Oct 14, 2004
Publisher   HarperCollins
ISBN  0887307280  
ISBN13  9780887307287  
UPC  099455016001  

Availability  62 units.
Availability accurate as of Sep 25, 2017 04:07.
Usually ships within one to two business days from La Vergne, TN.
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More About Michael E. Gerber

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MICHAEL E. GERBER is the author of thirteen business books, including the mega-bestseller The E-Myth Revisited. Mr. Gerber's revolutionary perspective has become the gold standard for small business development throughout the world, becoming what Inc. Magazine calls "the world's #1 small business guru," and one of BusinessWeek's bestselling authors of past decades. Gerber's passion and genius for understanding the plight of the individual entrepreneur is the crux of his tremendous appeal and success, and has formed the core value of his brand as it has evolved over three decades.

Gerber's extraordinary work has achieved stunning results by transforming more than 65,000 businesses in over 145 countries and 29 languages, and is used in 118 universities in the world. For more information, please visit

Michael E. Gerber currently resides in Petaluma C, in the state of California.

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Product Categories

1Books > Subjects > Business & Investing > General
2Books > Subjects > Business & Investing > Management & Leadership > Management
3Books > Subjects > Business & Investing > Small Business & Entrepreneurship > Entrepreneurship
4Books > Subjects > Business & Investing > Small Business & Entrepreneurship > General

Christian Product Categories
Books > Christian Living > Practical Life > Business & Leadership

Reviews - What do customers think about The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It?

Excellent Book!  Jun 13, 2008
This book should be required reading if you're a small business owner. If you've ever wondered why you're working so hard and not getting ahead, Michael Gerber will show you why. This is the book to read about to learn how to systematize your business.
The main thesis of the book is that you should spend more time working on your business than in your business. Michael teaches you to build value in your company through developing your intellectual property. That means to figure out how you want your business to run and to be experienced by your customers. You then build systems to make that experience come alive.
It's powerful stuff. Get the book today and read it!
Wow!!!   Jun 7, 2008
I have been a business owner for 8 years. I feel this powerful book has changed my life. All the time I spent working "in" my business, I had no clue how to work on it. The wisdom in the book has given my business a second chance.

I urge all people thinking about starting their own business to read this book as well as other books on how to create business processes and procedures. I also recommend "Your Marketing Sucks" for those who need to understand what not to do to promote your business.

I would have saved so much time AND LOTS OF MONEY had I spent even a few months educating myself on how to run a business. Take time to plan and educate yourself. So many businesses do fail before their tenth birthday. Mine almost did.
Why Most Small Churches Don't Work . . .  May 29, 2008
I read this book from the perspective of one has not only pastored in the church for 40 years, but also as one who has consulted with numerous leaders about their churches. The insights from small business easily carry over into the business of establishing a church community. It's not about money, it's about really understanding what you're all about, building a system to make it happen in the best possible way, and maintaining your joy in doing what you really love to do. I am passionate about urging other church leaders to read this book. It's a gem!
Creating the small business you desire  May 21, 2008
This book was highly recommended by my broker, and I wish I had read it years ago. Excellent. Everyone who is thinking about starting a business, is in the beginning stages of owning a business, and even those in business for years could benefit from reading this book. I plan to reread it often.
If you are in business this is a must read  May 20, 2008
This book offers a wealth of information on how to streamline your business. Why it is important to write out your goals, how to divide the different aspects into specific responsibilities, and much, much more. If you want to work smarter and work fewer hours I'm sure you will find more than a few great ideas within the pages of this book. I own two completely different businesses and found the information to be useable in both.

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