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Entrepreneurship in Biotechnology: Managing for Growth from Start-Up to Initial Public Offering (Contributions to Management Science) [Paperback]

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Item description for Entrepreneurship in Biotechnology: Managing for Growth from Start-Up to Initial Public Offering (Contributions to Management Science) by Martin Grossmann...

Research and development of novel medicines for human therapy commonly takes over a decade before significant revenues from sales are forthcoming. How can biotechnology companies be founded and grow successfully in an industry with such extended innovation processes? The book investigates this problem and distinguishes three growth phases: From incorporation and start-up through collaborative R&D with large pharmaceutical firms to value creation from R&D pipelines to Public Offerings and product marketing. In this book a dynamic simulation model for testing different decision-making strategies is developed. For each phase the author identifies decision rules that provide for successful corporate growth.





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Item Specifications...


Pages   323
Est. Packaging Dimensions:   Length: 9.1" Width: 6.2" Height: 0.8"
Weight:   1.05 lbs.
Binding  Softcover
Release Date   Jul 15, 2003
Publisher   Physica-Verlag Heidelberg
ISBN  3790800333  
ISBN13  9783790800333  


Availability  60 units.
Availability accurate as of Jan 24, 2017 02:16.
Usually ships within one to two business days from La Vergne, TN.
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1Books > Bargain Books > Children > Science, Nature & How It Works
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10Books > Subjects > Professional & Technical > Medical > Basic Sciences > Biotechnology
11Books > Subjects > Professional & Technical > Medical > Pharmacology > Pharmacy
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13Books > Subjects > Science > Biological Sciences > Biotechnology
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