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E-Commerce in Operations Management [Paperback]

By Marc J. Schniederjans (Author) & Qing Cao (Author)
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Item Number 166996  
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Item description for E-Commerce in Operations Management by Marc J. Schniederjans & Qing Cao...

This book focuses on managerial issues of operations management for e-commerce businesses. Specifically, it will help students interested in the managerial aspects of running e-businesses to know what is important in their operations, including personnel, technology, and systems. The book uniquely shows how the basic content of operations management (i.e., quality, inventory, product design, etc.) should be applied in an e-business.

Very recent e-commerce research findings and methodologies have been incorporated to offer a broader range of academic contributions. The text is based on hard, empirical evidence provided by numerous e-commerce organizations and research scholars.

The book also presents a detailed, step-by-step set of procedures and successful strategies that readers can use immediately. New knowledge has to be made easy to use and the authors have integrated the current theory with current practice so that users can see the benefits and use them without delay.

A complimentary copy of the 'Instructors Manual and Test Bank' is available for all instructors who adopt this book as a course text.

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Item Specifications...

Studio: World Scientific Publishing Company
Pages   308
Est. Packaging Dimensions:   Length: 9.88" Width: 6.56" Height: 0.65"
Weight:   1.15 lbs.
Binding  Softcover
Release Date   Sep 1, 2002
Publisher   World Scientific Publishing Company
ISBN  9812380167  
ISBN13  9789812380166  

Availability  0 units.

More About Marc J. Schniederjans & Qing Cao

Register your artisan biography and upload your photo! MARC J. SCHNIEDERJANS is Professor of Management in the College of Business Administration, University of Nebraska-Lincoln.

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Product Categories

1Books > Subjects > Business & Investing > General
2Books > Subjects > Business & Investing > Industries & Professions > E-commerce > E-commerce
3Books > Subjects > Business & Investing > Industries & Professions > E-commerce
4Books > Subjects > Business & Investing > Management & Leadership > Management
5Books > Subjects > Business & Investing > Management & Leadership > Production & Operations
6Books > Subjects > Business & Investing > Marketing & Sales > Marketing > General
7Books > Subjects > Business & Investing > Marketing & Sales > Marketing > Multilevel
8Books > Subjects > Professional & Technical > Engineering > Industrial, Manufacturing & Operational Syste > Production, Operation & Management

Reviews - What do customers think about E-Commerce in Operations Management?

Well written and [manufacturing] business focused  Oct 7, 2002
This excellent book was written as a college-level text, but is valuable to a much wider audience.

For business and technical professionals it bridges the gap among business, functional and technical stakeholders in e-commerce environments, especially those in which SAP R/3, PeopleSoft, Baan and other major ERP packages are implemented.

It systematically covers all of the major elements of any e-commerce environment, but is more suited for ERP because of the focus on supply chain and manufacturing topics. Coverage is given to the following management and operational areas: supply chain, product and process, purchasing, production scheduling, inventory, human resources and quality. In addition, the book covers reengineering, and consulting management.

Not only is it informative and promotes understanding among all stakeholders, this book is also clearly written and an easy, interesting read. I enjoyed it and have it on my list of recommendations for peers who work in the ERP environment and who need to gain an appreciation of the business and operational issues their technology supports.


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