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Cases on Worldwide E-Commerce: Theory in Action (Cases on Information Technology Series, Vol 4, Part 3) (Cases on Information Technology Series) [Hardcover]

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Item description for Cases on Worldwide E-Commerce: Theory in Action (Cases on Information Technology Series, Vol 4, Part 3) (Cases on Information Technology Series) by Mahesh S. Raisinghani...

The primary mission of Cases on Worldwide E-Commerce: Theory in Action is to provide detailed case studies of opportunities and challenges in worldwide e-commerce as the Internet economy and globalization trends erase the traditional IT and geographical boundaries. Cases included in this publication are valuable to practitioners and academicians in the e-commerce/information systems field as learning and teaching resources. The cases, based on real life experience in e-commerce will demonstrate situations and challenges for a world in which IT is no longer restricted by corporate walls.

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Item Specifications...

Pages   276
Est. Packaging Dimensions:   Length: 10.24" Width: 6.93" Height: 0.87"
Weight:   1.41 lbs.
Binding  Hardcover
Release Date   Jan 7, 2002
Publisher   IGI Global
ISBN  1930708270  
ISBN13  9781930708273  

Availability  0 units.

More About Mahesh S. Raisinghani

Register your artisan biography and upload your photo! Raisinghani is a faculty member at the Graduate School of Management, University of Dallas, where he teaches MBA courses in Information Systems and E-Commerce.

Mahesh S. Raisinghani was born in 1967 and has an academic affiliation as follows - Texas Woman's University, USA Texas Woman s University, USA Texas Woma.

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Product Categories

1Books > Subjects > Business & Investing > General
2Books > Subjects > Business & Investing > Industries & Professions > E-commerce > E-commerce
3Books > Subjects > Business & Investing > Small Business & Entrepreneurship > New Business Enterprises
4Books > Subjects > Computers & Internet > Digital Business & Culture > Web Marketing
5Books > Subjects > Computers & Internet > General
6Books > Subjects > Computers & Internet > Networking > Networks, Protocols & API's > General

Reviews - What do customers think about Cases on Worldwide E-Commerce: Theory in Action (Cases on Information Technology Series, Vol 4, Part 3) (Cases on Information Technology Series)?

e-commerce case studies  Aug 9, 2002
The book is a concise compilation of case studies that encompass a myriad of experiences faced by companies and cultures in their pursuit of reaping the benefits of e-commerce. The cases provide a global focus on cultural challenges both geographic and organizational, a sampling of various information technology considerations, and customer interface and acceptance factors.
Two of the cases explore cultural issues in Latin and Asian societies. Their explosive demand for IT outpaced the substantial infrastructure shortfalls. Reliability of telecommunications systems, the lack of electronic payment methods, and weak processing infrastructures are just a few of the areas discussed.
The study of the Texas Instrument implementation and management of an e-commerce enabled enterprise information system clearly describes the paramount concern for the development of a strategic focus within the organization, the need for top management support, and most importantly the development of sound business processes. The significance of business process development is explored often throughout the cases starting with the first chapter where a description of the dynamic evolution of an e-commerce entity is taken from the concept stage all the way through implementation.
Finally, throughout all the cases it is clear that customer focus and direct customer interface during the development and implementation are key success factors in reaping the benefits of an e-commerce endeavor.
The variety of cases maintain your interest and offer a comprehensive collection of experiences that are sure to alleviate most start up and operational issues.
Facing up to the Internet  Aug 7, 2002
The big boom being over, many are apparently of the opinion that the Internet does not matter--at least on a global level. Cases on Worldwide E-Commerce gives many examples to the contrary. It shows interesting and instructive examples of how organizations are making use of the Internet and networking technologies to help them carve away at markets and improve operations.
Cases on Worldwide E-Commerce: Theory in Action  Aug 4, 2002
"Cases on Worldwide E-Commerce: Theory in Action" is a great read for both practitioners and scholars. Because of the book's unique perspective on this timely topic, my students will find that it is required reading in my next E-Commerce class.
Review of Cases on Worldwide E-Commerce: Theory in Action  Aug 3, 2002
"Cases on Worldwide Electronic Commerce: Theory in Action" is a good read. It is very useful for both scholars and practitioners. I intend to use this book in my next Electronic Commerce class because it gives the latest perspectives on this dynamic topic.
Great book...highly recommended!  Aug 3, 2002
This is a very worthy book that amply describes best practices for achieving a competitive edge in eCommerce. Dr. Raisinghani's book illustrates the methods used by industry to transform strategic plans for eCommerce into viable business operations. While written as an academic text, the book none-the-less offers insight into the practical nature of how different organizations went about leveraging their respective IT investments in order to provide superior customer value, cycle time reductions, and expansion of their operations to a global market. This book is highly beneficial in both the academic and business sectors...very useful and I highly recommend it for anyone interested in the growth (or study) of eCommerce.

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