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Print and Production Finishes for CD and DVD Packaging [Hardcover]

By Loewy
Our Price $ 31.50  
Retail Value $ 45.00  
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Item Number 238954  
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Item description for Print and Production Finishes for CD and DVD Packaging by Loewy...

This is the first design book to look at the creativity within this growing market of DVD packaging, and its future potential.

In response to the rising interest in CDs and DVDs as desirable objects, this book explores the creation of groundbreaking packaging from a production point of view. In addition to the traditional graphic elements of cover art, it explores special features of the physical packaging itself: formats, bindings, casings, materials, textures, and finishes. From movie to music packaging, the book explores both the creative inspiration behind the work (the artwork, typography, materials, printing techniques, and formats) and the practical considerations and restrictions (record company stipulations, inclusion of essential material, and budgets). Through award-winning work from the last decade, Print and Production Finishes for CD and DVD Packaging shows how designers exploit the 2-D and 3-D qualities of CD and DVD packaging to create highly collectable works of art. From producing the latest aspirational Deluxe Box to making a standard format exciting, this book is both an indispensable practical guide and a sourcebook for ideas. By analyzing the best in the business, it gives readers a thorough understanding of the design opportunities available with standard and special packaging, and how materials and print and production processes can be utilized to create something special.

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Item Specifications...

Pages   192
Est. Packaging Dimensions:   Length: 10.3" Width: 9.1" Height: 0.9"
Weight:   2.55 lbs.
Binding  Hardcover
Release Date   Dec 15, 2006
Publisher   RotoVision
ISBN  294036141X  
ISBN13  9782940361410  
UPC  080665001680  

Availability  0 units.

More About Loewy

Register your artisan biography and upload your photo! Loewy is a London-based agency with a broad consumer and corporate client base. Founded by Raymond Loewy in 1929, Loewy has been responsible for iconic work such as the design of the Coke bottle, the Greyhound bus, and the Shell logo, and more recently has designed more than 500 books for a variety of publishers. The staff at Loewy, who authored/designed this book, are also the author/designer of The Best of Brochure Design 7, 1,000 Graphic Elements, and 1,000 Type Treatments.

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Product Categories

1Books > Subjects > Arts & Photography > Graphic Design > Graphic Arts > General

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