Item description for The Political Campaigning Handbook: Real Life Lessons from the Front Line by Lionel Zetter...
At every stage of a political campaign there is a direct analogy with the military equivalent--and the language and vocabulary are often identical. This book provides the reader with an expert guide through this dangerous warzone to lead them to election victory.
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Est. Packaging Dimensions: Length: 9.13" Width: 5.98" Height: 0.63" Weight: 0.57 lbs.
Release Date Sep 1, 2007
Publisher Harriman House
ISBN 1905641346 ISBN13 9781905641345
Availability 0 units.
More About Lionel Zetter
Lionel Zetter founded his own company, Parliamentary Monitoring Services Ltd, in 1984, before selling it to Dods Parliamentary Communications Ltd in 2006. In 2007, he became Dods' non-executive Deputy Chairman. He is a member of the National Union of Journalists, and a member (and former Chairman) of the Government Affairs Group. He is also a Fellow of the Chartered Institute of Public Relations (and its President in 2007) and a Fellow of the Royal Society of Arts. The author has been involved in every election campaign (general, local, European and GLA) since 1979. He has also helped out in many of the by-elections since that date. He has been an Association Chairman, and a general election agent. He has also stood for the GLA and the Westminster Parliament.