Item description for Western Broadcast Models: Structure, Conduct and Performance (Communication Monograph) by Leen D'Haenens...
*Includes CD-ROM* Broadcasting is an important indicator of a society's political, economical, social, cultural and geographical context. The book focuses on Europe and investigates the market structure and legal context, the different media actors, cost structure, and barriers to entry in various countries. Also, impact on the content, program supply, efficiency and product performance are discussed in terms of audience reception. The accompanying CD-ROM offers facts and figures as well as techniques of analysis.
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Est. Packaging Dimensions: Length: 9" Width: 6" Height: 0.9" Weight: 1.45 lbs.
Release Date Jun 1, 2007
Publisher Mouton de Gruyter
ISBN 3110195275 ISBN13 9783110195279
Availability 0 units.
More About Leen D'Haenens
Leen D'Haenens is associate professor at the Department of Communications, University of Nijmegen, the Netherlands.
Leen d'Haenens has an academic affiliation as follows - KU Leuven, Belgium.