Item description for DesignersUSA 2 (Designersusa) by Larry Fuersich & B. Martin Pedersen...
From cities across the United States, design firms have been selected to showcase their work in DesignersUSA No. 2 Each of these cutting age design companies have provided its own unique statement of purpose. This volume serves to illustrate graphic design's unusual power that has come about due to the growing reliance of the modern world on visual communications to convey its messages. In DesignersUSA No. 2, the reader will witness the fact that books, magazines, newspapers, television, movies and the Internet deliver a disproportionately large percentage of their information in visual rather than verbal form. The result: This reliance on visual language makes consumers aware of the incremental nuances in the images they see, giving graphic designers an unprecedented opportunity to manipulate the man-made environment through their work. All phases of graphic design are included. This all-inclusive format makes this an unparalleled sourcebook for those seeking inspiration or resources for annual reports, advertising, brochures/collateral, direct mail, editorial design, environmental design, identity design, internet design, motion graphics, packaging, P-O-P/signs/displays, posters, public service/pro bono, sales promotion, and self promotion. Each designer's section presented in this book will introduce the reader to the visionary spirit, bold excitement, and that special warm sensuality that is envisioned so well by American designers.
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Est. Packaging Dimensions: Length: 1.5" Width: 9" Height: 12" Weight: 5.55 lbs.
Release Date Aug 19, 2008
Publisher Graphis Press
ISBN 193202607X ISBN13 9781932026078