Item description for Raising Capital for Dummies by Bartlett & Economy...
While raising capital has never been easy, it has become a lot more difficult over the past few years. The dot-com debacle has made investors skittish, especially when it comes to financing early-stage start-ups. As a result, more and more entrepreneurs are being forced to compete harder and harder for a spot around the money well. At the end of the day, all most have to show for their efforts are tattered Rolodexes and battered egos. What they need is the competitive edge that comes with having a friend in the business-an advisor who'll cut through the mumbo-jumbo and tell them in plain English how to get the money they need. What they need is "Raising Capital For Dummies."
Whether you're just starting your business and need a little seed capital to launch your first product, or you're looking for a little help expanding an established business into a new market, this friendly guide helps you get the financing you need to realize your dreams. You'll discover how to: Tap personal sources of financing, as well as family and friendsApproach customers and vendors for financingHook up with commercial lendersFind angel investors Get an SBA loanRaise cash through private equity offeringsWoo and win investment bankers and venture capitalists
Venture capital guru, Joseph Bartlett explains in plain English the capital-raising strategies and techniques used by some of today's most successful businesses, including tried-and-true methods for: Assessing your financial needs and creating a solid financial planResearching sources of financing and making first contactFinding, contacting, and convincing angelsGetting your customers to finance your companyUnderstanding and exploiting matching servicesExploring commercial banks, savings institutions, credit unions, finance companies, and the SBAQualifying for a loanWorking with placement agentsRaising cash through IPOs and mergers
From raising seed capital and funds for expansion to IPOs and acquisitions, "Raising Capital For Dummies" shows you how to get the money you need to survive and thrive in today's winner-take-all marketplace.
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Studio: For Dummies
Est. Packaging Dimensions: Length: 7.5" Width: 9.2" Height: 0.8" Weight: 1.1 lbs.
Release Date Aug 2, 2002
Publisher For Dummies
ISBN 0764553534 ISBN13 9780764553530 UPC 785555060586
Availability 0 units.
More About Bartlett & Economy
Joseph Bartlett, author of Fundamentals of Venture Capital and other books, is an adjunct professor at NYU Law School.
Peter Economy, author of Consulting For Dummies and other books, is a business consultant.
Reviews - What do customers think about Raising Capital for Dummies?
Too broad for its target audience Nov 12, 2007
The problem with this book is it really only spends the first third of the book addressing the stage that anyone who buys this book is going to be interested in-startup. If you've been in business long enough to be ready for venture capital, you can probably hire a consultant to help you navigate that, and if you're to the point where you're ready for a merger, by that point you're hardly a "dummy."
And even then, it really only scratches the surface of what a start-up entrepreneur needs. Using personal resources and asking family and friends are so self-explanatory that they don't even need their own chapters. Angel investors are really the only section it has any info about, but then again, not much on how to really get their attention, and then customers and matching services are worthwhile only if you're in a position where that applies(i.e. you don't need to go through a production process before you can give the customer what they want)
I would rather they cut out the chapters on using personal resources and family and friends entirely, as well as eliminating sections 2 and 3, and expand the remaining chapters to the length the book is now.
For the Naive Oct 29, 2007
This book is filled with ideas for those who have never tried to raise capital before. But if you have worked at this before this book has nothing to add to what you have already tried. You need friends with money and influence to raise capital, anything else is climbing a ladder leaning against the wrong wall.