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High Noon in the Automotive Industry [Hardcover]

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Item description for High Noon in the Automotive Industry by Helmut Becker...

The automotive markets of the industrialized world are saturated. There is no longer any growth for the "growth-minded" automotive industry. This situation is not fundamentally changed by countries like China, India, and Eastern Europe, their markets are too small and develop their own automotive production. As a consequence, automotive industry sees a cutthroat competition, leading to an explosion of new models and rebates. This book offers an impressive analysis and gives a sound forecast for the global automotive industry in the next ten years. Expecially, the book offers a thorough analysis of the 11 big automotive companies in the world and their outlook for the future. It answers important questions: Who will survive, who will drop out? What will be the consequences for suppliers? Which regions will loose, which will win? Don't miss this breath-taking insight into the struggle for survival of the automotive companies!

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Item Specifications...

Pages   261
Est. Packaging Dimensions:   Length: 9.37" Width: 6.22" Height: 0.79"
Weight:   1.19 lbs.
Binding  Hardcover
Release Date   Jan 13, 2006
Publisher   Springer
ISBN  3540258698  
ISBN13  9783540258698  

Availability  0 units.

More About Helmut Becker

Register your artisan biography and upload your photo! Dr. Helmut Becker, Diplom-Volkswirt und Diplom-Kaufmann, leitet seit 1989 das von ihm gegrA1/4ndete Institut fA1/4r Wirtschaftsanalyse und Kommunikation (IWK), das sich vor allem mit makroAkonomischen Analysen und Prognosen zur Vorbereitung strategischer Unternehmensentscheidungen sowie Fragen der Unternehmenskommunikation beschAftigt. Im besonderen Fokus steht dabei die "old economy," speziell die Unternehmen der Automobilindustrie. Die erforderlichen Kenntnisse erwarb er sich im Laufe seiner langjAhrigen Berufslaufbahn in Wissenschaft und Industrie, zunAchst beim SachverstAndigenrat ("5 Weisen") und ab 1974 als Chefvolkswirt der BMW AG. In dieser Zeit hat er zahlreiche Funktionen in der deutschen Wirtschaft (BDI, VDA etc.) wahrgenommen.

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Product Categories

1Books > Special Features > New & Used Textbooks > Business & Finance > Economics
2Books > Subjects > Business & Investing > Economics > General
3Books > Subjects > Business & Investing > Economics
4Books > Subjects > Business & Investing > General
5Books > Subjects > Business & Investing > Management & Leadership > Management
6Books > Subjects > Nonfiction > Automotive > Industry

Reviews - What do customers think about High Noon in the Automotive Industry?

Belabors the Obvious, Misses the Elephant in the Room!  Jul 23, 2006
Becker begins by telling us that auto manufacturing is in an overcapacity situation worldwide, creating pressure on suppliers, overhead costs, productivity, wages, and an incentive to build volume through filling niches. He then goes on to compare quality, productivity, and costs by major manufacturer. Guess what, Japanese firms (especially Toyota) come out best. Innovation is also important, and again, Japanese firms (especially Toyota) lead. (Becker fails to note that the three are closely related, per the innovations of the Toyota production system.)

The "really bad news" is that Becker gives almost no attention to Korea and China - the latter being the proverbial elephant in the room because of its much lower costs and ability to quickly learn and move up the technology chain.

Save your money and time - study the Toyota Production System instead.

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