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The 36 Stratagems for Business : Achieve Your Objectives Through Hidden and Unconventional Strategies and Tactics [Hardcover]

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Item description for The 36 Stratagems for Business : Achieve Your Objectives Through Hidden and Unconventional Strategies and Tactics by Harro von Senger...

The 36 stratagems are a set of powerful Chinese aphorisms embodying the essence of the ancient Chinese art of cunning. First mentioned about 1,500 years ago, and committed to paper nearly 500 years ago, the 36 stratagems have been gaining popularity in Chinese business circles since the 1990s. Though more than 80 books have been published recently in the Far East recommending the use of the 36 stratagems in the modern business world, these books are as yet unknown in the Western countries. Managers at all levels will therefore benefit from this English-language book evaluating the 36 stratagems and detailing how to apply them in management as well as "economic warfare." Entertaining and thought provoking, the text includes examples of managers who have been able to achieve objectives using the strategems. The 36 stratagems encourage flexibility and new ways of thinking about business issues, making this handbook widely adaptable to changing conditions.
The 36 Stratagems are a set of powerful Chinese aphorisms embodying the essence of the ancient Chinese Art of Cunning. First mentioned about 1,500 years ago, the 36 Stratagems were committed to paper at about 500 years ago, and have gained in popularity in Chinese business circles since the 1990s. More than 80 books have been published recently in the Far East recommending the use of the 36 stratagems in the modern business world. These books are, however, unknown in the Western countries. Managers at all levels will therefore benefit from this English-language book evaluating the 36 Stratagems and detailing how to apply them in management as well as "economic warfare".

Entertaining and thought provoking, the text includes examples of managers who have been able to achieve objectives using the strategems. As far as the Art of Cunning is concerned, China is far ahead of the West. Knowing this Chinese Art would give you a great advantage in business. The 36 stratagems encourage flexibility and new ways of thinking about business issues, making this handbook widely adaptable to changing conditions.




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Item Specifications...


Pages   256
Est. Packaging Dimensions:   Length: 8.5" Width: 5.83" Height: 1.1"
Weight:   0.93 lbs.
Binding  Hardcover
Release Date   Jan 1, 2005
Publisher   Cyan Communications
ISBN  1904879462  
ISBN13  9781904879466  


Availability  0 units.


More About Harro von Senger


Register your artisan biography and upload your photo! Harro von Senger is a professor of sinology at the University of Freiburg in Germany and has a doctorate in both law and classical sinology. He is the author of "The Book of Stratagems,"


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Product Categories

1Books > Subjects > Business & Investing > General
2Books > Subjects > Business & Investing > Industries & Professions > Information Management
3Books > Subjects > Business & Investing > Management & Leadership > Decision-Making & Problem Solving
4Books > Subjects > Business & Investing > Management & Leadership > Systems & Planning
5Books > Subjects > Business & Investing > Reference > Office Skills



Reviews - What do customers think about The 36 Stratagems for Business : Achieve Your Objectives Through Hidden and Unconventional Strategies and Tactics?

strategies  Jul 7, 2008
I enjoyed reading the 36 strategems for business. It did combine the old chinese methods to present day business. Some of the principles shown were very apt and opens your mind to the traditional system of doing business and what they did right then and whats the difference today
 
Until now very interesting  Apr 6, 2007
difficult to read - when you are not english native speaker
good examples and advises incooperated into context
 
Peter Golger  Sep 5, 2006
There are simple and cunning ways of doing business. This book introduces a Western reader to a cunning way of doing business - Chinese style. There are many books published in China and Taiwan linking the art of management with 36 stratagems. The leading Western sinologist, Harro von Senger, provides a rare insight into how Chinese authors are discussing 36 stratagems in the economics field.

The main body of the book has the following structure: The stratagemic expression - theoretical analysis - historical examples - business/economics examples - analysis of some examples. Besides, the author provides a fresh classification of stratagems and makes the first steps of introducing a system behind them. Hopefully, we may get acquainted with further steps in this direction in the following books.
 

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