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A Visual Dictionary of Graphic Design [Paperback]

Our Price $ 29.07  
Item Number 238896  
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Item description for A Visual Dictionary of Graphic Design by Gavin Ambrose & Paul Harris...

Abstract. Zeitgeist. Bauhaus. Pluralism. The Visual Dictionary is just the book for anyone who's ever been a bit hazy about the meaning of the many terms used in art and design. Each term is explained visually and put in context, providing the reader with a clear understanding of the often mystifying language of these specialized fields. To help the reader understand and remember the meanings, each entry uses a different typeface (a history of the fonts is in the back of the book) and includes a picture in an appropriate illustration techniques. Eclectic, useful, and entertaining, The Visual Dictionary takes the complex and makes it simple.

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Item Specifications...

Pages   287
Est. Packaging Dimensions:   Length: 1.25" Width: 4.75" Height: 6.25"
Weight:   0.94 lbs.
Binding  Softcover
Release Date   Nov 15, 2006
Publisher   AVA Publishing
ISBN  2940373434  
ISBN13  9782940373437  

Availability  5 units.
Availability accurate as of Oct 22, 2016 03:42.
Usually ships within one to two business days from La Vergne, TN.
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More About Gavin Ambrose & Paul Harris

Register your artisan biography and upload your photo! Gavin Ambrose is a practising graphic designer whose client base includes the arts sector, galleries, publishers and advertising agencies. He has written and designed several books on graphic design, branding and packaging. Paul Harris studied at the London College of Communication and has gone on to become a freelance writer and editor. His work has appeared extensively in magazines and journals on both sides of the Atlantic, including style bible Dazed & Confused.

Gavin Ambrose currently resides in Kent. Gavin Ambrose has an academic affiliation as follows - University of Brighton.

Gavin Ambrose has published or released items in the following series...
  1. Fundamentals
  2. Required Reading Range Course Reader

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Product Categories

1Books > Calendars > Arts
2Books > Special Features > New & Used Textbooks > Humanities > Art & Music > Studio Art > Design
3Books > Subjects > Arts & Photography > Art > Art History
4Books > Subjects > Arts & Photography > Art > General
5Books > Subjects > Arts & Photography > Art > Art Instruction & Reference > Reference
6Books > Subjects > Arts & Photography > Graphic Design > Commercial > General
7Books > Subjects > Arts & Photography > Graphic Design > Design > General
8Books > Subjects > Reference > Dictionaries & Thesauruses > English (British)
9Books > Subjects > Reference > Dictionaries & Thesauruses > General

Reviews - What do customers think about A Visual Dictionary of Graphic Design?

A must addition to Graphic Designer's library  May 7, 2008
Great book, very nicely put together, easy to go through and tons of knowledge in few words. A must for any graphic designer.
Any artist should have this  Mar 6, 2008
This book doesn't go into too much detail on any single topic, but it gives you a good introductory guide to a useful number of art cocepts, history, and industry jargon (just stuff you only could ever need to know). A lot of the information may seem trivial, but it's all good to know if you are interested in entering an artistic field, regardless of which one.

Content-wise, this book is diverse. There's stuff for printers/publishers, typographers, art historians/teachers, digital graphic designers, photographers, writer/journalists, colorists, iconographers, pretty much any student of art! I will say that there's not that much for painters, sketchers, and other more 3-dimentional artforms, but a lot of the information does come in handy since nowadays, a lot of people use computers to compose graphic art.

Here's a sample of the stuff I learned:

Recto - right page of an open book
Verso - left page of an open book
Tessellation - Repeated layout of a design that doesn't have gaps or overlaps
Ascender - Parts of a letter that extend above the x-height
Descneder - Parts of a letter that extend below the baseline
Art Deco - A style of decorative designs that started during the 1920's which celebrated technology via geometric designs, intense colors, and use of plastic and glass
Canadian Binding - A book binding method that uses a spiral
Moire - Printed patterns produced by colour (CMYK) halftone dots which ultimately combine to reproduce images
Denotation - The literal and primary meaning of an image

As you can see, the kind of information in this book is really diverse; from components of text to composition basics. Some of the stuff is pretty basic, but a lot of times the book adds to a subject something that you either didn't know or don't pay enough attention to.

The book itself is a good piece of art; it not only explains concepts in text, but it also demonstrates them by using graphics (mostly photographs) and comitting an entire page for every topic. I think this is something graphic designers really could use and enjoy having.
great book!  Oct 25, 2007
This book is an excellent tool to have when you are working with a layout program like indesign cs. You can pretty much look up the definitions for most of the commands and you can understand what they mean and what they are for. I'm very pleased with this purchase.

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