Item description for Franchise Bible by Erwin J. Keup...
How To Buy A Franchise Or Franchise Your Own Business
Are you thinking of buying a franchise or franchising your own business? This indispensable guide tells you how to do it--and save time and money in the process. Franchise expert Erwin Keup shares 35 years of franchise experience to reveal what to expect and how to avoid costly mistakes.
With the Franchise Bible, you learn to:
Determine if owning a franchise is right for you
Evaluate the advantages and disadvantages of franchising
Understand the legal terms and documents associated with franchising
Navigate the offering circular and what items it should contain
Decide whether you should buy a franchise or start your own
Select the best methods for expanding your existing business
Determine the optimum time to franchise your business
Includes these samples of actual franchise documents:
Franchise Application Form
Site Evaluation Form
Operational Manual Outline
Plus, this guide is packed with checklists to help you:
Interview existing franchises
Assess your suitability for running a franchise
Prepare the required information before purchasing a franchise
Whether you want to buy a franchise or franchise your own business, this guide is required reading.
"Author and franchise lawyer Erwin J. Keup has made an exhaustive study of the franchise purchasing process and delivers his findings in concise, understandable language that has all you need to franchise with finesse."
-- Entrepreneur Magazine
"Kudos to author Erwin J. Keup. We like the book's easy-to-read style."
--Small Business Opportunities magazine
"Equally useful to prospective franchises and franchisors. Explains in detail what the franchise system entails and the precise benefits it offers."
--Robert E. Bond & Jeffrey E. Bond, author of The Sourcebook of Franchise Opportunities
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