Item description for Winning Worldwide: Strategies for Dominating Global Markets by Douglas Lamont...
'Represents a new departure point for building better international business...a superb analysis' Philip Kotler Kellogg Graduate School of Management 'Every corporate CEO and their top executives should read this book. The ten international business strategies in Winning Worldwide are outstanding.' Don A. Hykes Managing Director A.T. Kearney Inc.
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Est. Packaging Dimensions: Length: 9.24" Width: 6.3" Height: 1.1" Weight: 1.24 lbs.
Release Date May 15, 2002
ISBN 1900961059 ISBN13 9781900961059
Availability 0 units.
More About Douglas Lamont
DOUGLAS LAMONT is a visiting professor of marketing at DePaul University. He also helps US and Japanese firms invest in Latin America and East Asia. Lamont has held full time academic appointments at Northwestern University, University of Wisconsin, University of Alabama, and Notre Dame University. He is the author of seven books, including" Conquering the Wireless World: The Age of M-Commerce" and "Winning Worldwide: Strategies for Dominating Global Markets."
Douglas Lamont has an academic affiliation as follows - Kellogg School of Management, Northwestern University Douglas Lamont a.