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What is Typography? (Essential Design Handbooks) [Hardcover]

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Item description for What is Typography? (Essential Design Handbooks) by David Jury...

Following the huge success of the Essential Design Handbooks series, What is Typography? is the ultimate compact guide to the discipline that lies at the epicenter of design and communication. This unparalleled handbook explores the formal structures and acceptable variations of type as fundamental disseminators of information. It also uncovers the various ways in which typographers, as well as linguists, psychologists, philosophers, and information designers, have applied studies in this area.

What is Typography? breaks down the anatomy of typography to explore tools and processes, methods of organizing the mechanics of type, and the various means of arranging and displaying type. It also looks at how different media, and consequent reproduction processes, underpin every aspect of typographic design.

Beyond academic analysis of the subject, What is Typography? celebrates work from the vanguard of typographic design, showcasing an impressive, eclectic portfolio from the world's foremost practitioners. This book is a key resource for student designers as well as professionals in the field.

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Item Specifications...

Pages   256
Est. Packaging Dimensions:   Length: 8.66" Width: 6.93" Height: 1.02"
Weight:   1.9 lbs.
Binding  Hardcover
Release Date   Aug 1, 2006
Publisher   RotoVision
ISBN  2880468221  
ISBN13  9782880468224  
UPC  080665682216  

Availability  0 units.

More About David Jury

Register your artisan biography and upload your photo! David Jury is an award-winning graphic designer, and head of the MA course Art, Design, and the Book at the Colchester Institute in England. His previous books include "Typography Today".

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Product Categories

1Books > Subjects > Arts & Photography > Art > General
2Books > Subjects > Arts & Photography > Graphic Design > Commercial > General
3Books > Subjects > Arts & Photography > Graphic Design > Design > General
4Books > Subjects > Arts & Photography > Graphic Design > Typography
5Books > Subjects > Professional & Technical > Engineering > Industrial, Manufacturing & Operational Syste > General

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