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Instructional Design : A Primer [Paperback]

Our Price $ 47.83  
Item Number 263225  
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Item description for Instructional Design : A Primer by Bruce R. Ledford & Phillip J. Sleeman...

No single book exists which presents a practical, internally consistent approach to the application of instructional design principles. Other books offer broad brush-strokes within which a myriad of interpretations and applications can exist in the same design, and as a result instructional designs are concocted which are confusing to the learner. In this book, a specific, synthesized approach is presented enabling the designer to more easily achieve closure on the design. Each step in the process is a logical part of the mosaic forming an instructional design. The book presents the following main topics: overview to the instructional design process; general systems theory; instruction for assessing needs, and for writing goals and objectives, for analyzing tasks, for planning learner activities, and for selecting, designing, producing and integrating media into the design. Developmental testing and validation are covered. Also included are strategies for motivation, rationale development, and overviews of constructivism and behaviorism. This book is intended for undergraduate pre-service education majors in teacher education, and for instructional designer/trainers in non-public education settings such as corporate training, health and allied agencies, military, government, and business and industry. Anyone who deals with teaching and learning will benefit from the book.

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Item Specifications...

Pages   192
Est. Packaging Dimensions:   Length: 0.5" Width: 6" Height: 8.75"
Weight:   0.7 lbs.
Binding  Softcover
Release Date   Apr 1, 2000
Publisher   Information Age Publishing
ISBN  1930608004  
ISBN13  9781930608009  

Availability  101 units.
Availability accurate as of Oct 26, 2016 11:22.
Usually ships within one to two business days from La Vergne, TN.
Orders shipping to an address other than a confirmed Credit Card / Paypal Billing address may incur and additional processing delay.

More About Bruce R. Ledford & Phillip J. Sleeman

Register your artisan biography and upload your photo! Ledford is Professor of Media at Auburn University.

Bruce R. Ledford currently resides in the state of Alabama.

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Product Categories

1Books > Subjects > Nonfiction > Education > General
2Books > Subjects > Professional & Technical > Education > General

Reviews - What do customers think about Instructional Design : A Primer?

Instructional Design: A Primer-basic reading for educators  Jun 16, 2001
"Instructional Design: A Primer" by Ledford and Sleeman is a straightforward, easy to read text covering the instructional design process. Together the authors have more than seventy-five years of experience in the field of instructional technology. They have taken this knowledge and experience and produced a text that distills the essence of instructional design in such a way as to make it easy to follow and understand. The book is filled with numerous figures, illustrations and tables (57 in all) that help the novice understand what instructional design is, why it is important and how to apply the instructional design process and principles to their education and training needs. A constructivbist approach is emphasized. High marks go to the editors at Information Age Publishing for the design and layout.

"Instructional Design: A Primer" is a well thought out text on the subject that should be required reading for all educators and trainers. It is designed for the teacher and trainer who needs to know and understand the need and importance of instructional design and the steps needed to design and produce effective and efficient instruction.


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