Item description for See, Feel, Think, Do: Unleashing the Power of Instinct to Drive Your Business by Andy Milligan & Shaun Smith...
The vast power that instinct can lend to business practices is analyzed in this revised corporate handbook. Observing the way people naturally act in everyday life is presented as a simple and useful way of determining customers' needs and how they can be met efficiently. A mixture of stories and case studies reveals that gut instinct can also be a sensible business decision when used properly. By working through a series of key questions and instructions, businesses of all shapes and sizes will be able to identify their customers, discover better ways to serve them, and then act accordingly.
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Est. Packaging Dimensions: Length: 0.75" Width: 5.75" Height: 8.75" Weight: 0.52 lbs.
Release Date Sep 1, 2007
Publisher Cyan Communications
ISBN 1905736258 ISBN13 9781905736256
Availability 0 units.
More About Andy Milligan & Shaun Smith
Andy Milligan is a consultant on brand and business culture. For almost 20 years he has advised major organizations on strategies for brand building, customer experience and internal culture.