Item description for Rock to Riches: Build Your Business the Rock & Roll Way (Capital Business) (Capital Business) (Capital Business) (Capital Business) by Andrew Chapman...
As musicians and successful entrepreneurs, Silber and Chapman understand what readers really want in a business book--and its more backstage and less boardroom. Imagine learning business lessons from Jimmy Buffet instead of Warren Buffet; or being inspired by the business savvy of Kiss as opposed to Bill Gates; and discovering the business background of David Bowie instead of Donald Trump. There are countless books out there full of wisdom from the captains of industry, but Rock to Riches captures the unexpected business wisdom of our rock idols past and present. Not only have rock stars led interesting lives, their success leaves clues for entrepreneurs to follow. Think of Rock to Riches as a cross between the lessons learned from VH1's Behind the Music and NBC's The Apprentice. In both arenas, the mantra is -- profit or perish. Success both in business and rock music happens for the same reasons, but the road to success in rock music is full of colorful characters and stories. Rock to Riches brings entrepreneurs rock solid wisdom on outstanding leadership, promotion, marketing, customer service, sales, and more as revealed by the rock stars who've made it.
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Release Date Oct 10, 2008
Publisher Capital Books (VA)
ISBN 1933102659 ISBN13 9781933102658
Availability 0 units.
More About Andrew Chapman
ANDREW CHAPMAN is a longtime drummer and entrepreneur who finds the rock music industry to be a unique and colorful way to illustrate what it takes to be successful in business. He is an award-winning writer and the author of several books, including Iron Maiden and Niko McBrain's Rhythms of the Beast, his transcription of the heavy metal drummer's work (Warner Bros, 1990). His short-story work has been recognized by the San Diego Book Awards as well as Writer's Digest. Andrew is the founder of AskThePublishingPro.com and president of the professional association Publishers & Writers of San Diego. As a professional speaker, he has taught thousands of people in his publishing-related seminars throughout the United States and four other countries.